Things that happen in between frames

I know Seth Godin writes about marketing, mostly, but today I learnt something else from one of his blog entries

Scott McCloud’s classic book on comics explains a lot more than comics.

A key part of his thesis is that comic books work because the action takes place between the frames. Our imagination fills in the gaps between what happened in that frame and this frame, which means that we’re as much involved as the illustrator and author are in telling the story.

Gonna put aside Oracle Night and read comics (well err Persepolis and Archie comics, really) before bed- can’t wait to discuss this with RJ, Dzak & Gene at work tomorrow!

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